Apollo to Reply.io Sales Pipeline Setup Guide

Accelerate Your Multichannel Outreach

Stop manually transferring leads between Apollo and Reply.io. This agent automatically creates Reply.io contacts from your Apollo searches, complete with all information needed for personalized multichannel sequences.

What This Agent Does

• Scrapes up to 1000 leads from Apollo.io searches
• Creates individual Reply.io contacts with complete profiles
• Includes LinkedIn URLs for social selling
• Adds optional tags for organization
• Prepares contacts for immediate sequence enrollment

Quick Setup (4 minutes)

Step 1: Set Up Reply.io API Access

Why needed: To create contacts in your Reply.io account

Setup Process:

1. Log in to your Reply.io account
2. Click on your profile icon  Settings
3. Navigate to API section
4. Generate or copy your API key
5. In TaskAGI, go to Integrations  Reply.io
6. Add your API key
7. Save and test connection
8.  Connection successful = ready to import

Step 2: Prepare Your Apollo Search

1. Log in to Apollo.io
2. Build your prospect search:
   • Target job titles (SDR, VP Sales, etc.)
   • Company size and industry
   • Geographic location
   • Technology stack filters
3. Refine until you have quality leads
4. Copy the complete search URL

Running Your First Import

1. Click "Run Agent" in TaskAGI
2. Paste your Apollo search URL
3. Set maximum contacts (start with 100-200)
4. Optional: Add tags (e.g., "apollo-import, q1-2024")
5. Click "Import to Reply.io"
6. Monitor progress (~2-3 contacts/second)
7. Check Reply.io Contacts for new entries

Data Field Mapping

Apollo  Reply.io Mapping:

• Email ÔåÆ email (primary identifier)
• First Name ÔåÆ first_name
• Last Name ÔåÆ last_name
• Company ÔåÆ company
• Job Title ÔåÆ title
• Phone ÔåÆ phone
• LinkedIn URL ÔåÆ linkedin_url
• Location ÔåÆ Stored in custom fields

Working with Imported Contacts

In Reply.io After Import

1. Navigate to People  Contacts
2. Filter by recent additions or tags
3. Select contacts for campaigns
4. Add to sequences
5. Enable multichannel (email + LinkedIn)

Sequence Best Practices

• Review contact quality first
• Segment by job title or company size
• Create targeted sequences per segment
• Use LinkedIn URLs for social touches
• Set appropriate delays between steps

Troubleshooting

"API Key Invalid" Error:

• Verify API key in Reply.io settings
• Regenerate if needed
• Check for extra spaces when pasting

Missing Contact Data:

• Email is required for all contacts
• Other fields are optional but recommended
• Apollo data completeness varies

Duplicate Contacts:

• Reply.io handles duplicates by email
• Existing contacts will be updated
• Check duplicate management settings

Import Speed Issues:

• Normal rate: 150-200 contacts/minute
• Large imports may take time
• API rate limits may apply

Advanced Configuration

Using Tags Effectively

Tags help organize imports:

• Source tags: "apollo-import"
• Date tags: "jan-2024"
• Campaign tags: "enterprise-outreach"
• Quality tags: "verified", "high-value"

Custom Field Mapping

Reply.io supports custom fields for:

• Company size
• Industry
• Technologies used
• Lead score
• Geographic region

Integration with Sequences

After import:

1. Create targeted sequences
2. Use personalization tokens
3. Add LinkedIn steps using URLs
4. Set up A/B tests
5. Monitor reply rates

Multichannel Strategy

Email + LinkedIn Approach

1. First touch: Personalized email
2. Second touch: LinkedIn connection
3. Third touch: Follow-up email
4. Fourth touch: LinkedIn message
5. Continue alternating channels

Using LinkedIn URLs

The imported LinkedIn URLs enable:

• Manual connection requests
• Profile viewing for research
• Social selling insights
• Personalization data

Cost Optimization

• Apollo scraping uses per-result pricing
• Filter precisely to reduce volume
• Import in batches to control costs
• Track ROI per import batch

Scaling Your Outreach

Volume Guidelines

• Start: 50-100 contacts
• Test: Different segments
• Scale: Winning segments to 500+
• Maximum: 1000 per import run

Performance Tracking

Monitor these metrics:

• Import success rate
• Email deliverability
• Open and click rates
• LinkedIn acceptance rates
• Meeting bookings

Optimization Tips

1. A/B test subject lines
2. Vary sequence timing
3. Test different personas
4. Adjust channel mix
5. Refine Apollo filters

Integration Benefits

Why Apollo + Reply.io Works

• Apollo: Best-in-class lead data
• Reply.io: Powerful multichannel sequences
• Together: Automated pipeline building
• Result: Higher conversion rates

Workflow Automation

This agent enables:

• Daily/weekly lead imports
• Consistent pipeline feeding
• Reduced manual work
• Faster speed to outreach
• Better data accuracy

Next Steps

1. Configure Reply.io API access
2. Create your Apollo search filters
3. Plan your sequence strategy
4. Run your first import
5. Launch multichannel campaigns
6. Track and optimize performance

Ready to build a powerful sales pipeline? Click "Deploy Agent" and connect Apollo's rich data to Reply.io's engagement platform!